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    Journey Management: Unleashing the Strategic Power of Change, Jill Royston, MSOD

    Date: June 11, 2013, 7:30am – 9:30am
    Christiana Hilton
    100 Continental Dr
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    Journey Management:  Unleashing the Strategic Power of Change 
    Jill Royston, MSOD
    Beacon Associates

    June 11th Breakfast Meeting
    Christiana Hilton
      HR Certification Credits Pending


     Join us on June 11th for a breakfast meeting presented by Jill Royston, MSOD, Principal Consultant with Beacon Associates on the topic of Journey Management:  Unleashing the Strategic Power of Change.

    The term change management is pretty common in business today.  Unfortunately, it means different things to different people.  An operations person might think about shifts in the reporting structure that who does what.  An IT person is likely to think about tracking the modifications of code in an application.  A HR person is likely to think about the training and communication tasks that are meant to enable the people in that organization to adapt to a change.  Interestingly, each of these definitions may be accurate and appropriate in their own ways, depending on a given situation. 

    All of these definitions can be useful at different times.  Unfortunately, this diversity of application can also cause confusion and challenges.  For starters, we often find times where two people may be using the term with each other but not mean the same thing; and they may not even realize it.  An example of this would be when the above mentioned HR and IT person try to talk to each other about the change plan.  This can drive frustration and limit communication.  Without good communication, we end up with scenarios where the various changes, or even individual parts of a large change, occur in a vacuum.  This results in uncoordinated activities.  Under the best of circumstances, a lack of coordination will result in duplicated and wasted efforts. In a worst case scenario, the results can mean confusion for employees, conflicting outcomes, and pretty much chaos.  

    The best way to mitigate the risk of these challenges is to evolve how we think about change.  Don’t just think about change as a set of individual activities.  Think about change in terms of the broader journey that the organization is undertaking.  Don’t just talk about change management approaches that are limited in scope and finite in application, but focus on a holistic Journey Management approach that can address the full continuum of outcomes.

    At the simplest level, Journey Management is the process of assessing the impacts of major organizational changes, and actively managing those transitions so as to maximize positive results and minimize negative consequences.  Journey Management is different from traditional change management is several key ways…

    • While change management tends to be tactical and limited in vision, Journey Management is strategic and considers the whole enterprise
    • While change management is reactive, Journey Management is proactive
    • A guiding principle of Journey Management is to always link change to some desired performance outcomes.  If a change can’t be linked to some performance outcome then what is the point of doing it?

    This is not to say that Journey Management is not about abandoning the valuable parts of traditional
    change management.  It is about expanding and integrating those efforts so that they are coordinated across the enterprise.  We do this through five major five major activities:  

    • Awareness – Recognizing the need for change
    • Planning – Setting up processes to make it successful
    • Readiness – Preparing the organization, the systems AND the people
    • Coordination – Integrating with other activities
    • Execution – Following the plan, measuring the outcomes and adjusting if necessary
    Jill Royston works at the intersection of individual choice and organizational performance. An Executive Coach and Senior Management Consultant, she brings over 15 years of experience developing people and organizations to improve business performance.  Clients rely on Jill to unlock the potential in leaders and emerging talent, to develop and retain diverse leaders, implement effective change management programs, and achieve goals through intentional organizational design and process improvement.

    Jill has held internal and external consulting positions working across a spectrum of clients – ranging from complex global organizations to mid-sized US-based businesses and start-ups.  She is currently a Principal Consultant with Beacon Associates. Highlights of her industry experience include life sciences/healthcare, technology, manufacturing, banking, and wholesale retail.

    Living in Delaware with her husband and son, Jill enjoys sailing with family on the Chesapeake Bay, spending Saturdays cheering for YMCA teams, and supporting the local economy by shopping and dining in Newark, Wilmington, and Middletown.  

    7:30 a.m.  Networking and Best Practice Sharing
    8:00 a.m.  Breakfast and Networking
    9:45 a.m. Adjournment

    Please register by noon June 7, 2013
    $30.00 DE SHRM Members & $40.00 at the door.
    Guest registered by June 7, 2013 by noon - $50.00
    $55.00 Guests registering at the door.
    $5.00 DESHRM Student Member
    Cancellations for full refund must be received by noon June 10th.
    If your registration is not canceled you will be billed 




    For More Information:
    Laurie Sample
    DESHRM Chapter Administrator
    102 Galloping Hill Road
    Lincoln University, PA 19352
    fax: 610-255-1562